*** PRESS RELEASE ***

Welcome to Wall Pop.
www.wallpop.art

The new face on the Australian Art scene, Wall Pop, is set to launch on Wednesday the 4th
October 2017.

Wall Pop is a curated digital art gallery dedicated to the work of Australian artists.

Wall Pop connects people with art by creating a platform for artists to showcase and sell
their works whilst enabling buyers, ranging from first timers through to established collectors,
to purchase quality art via a chic, accessible and unintimidating online experience.

Bridging the gap between exclusive and inclusive, Wall Pop opens the door to accessible,
quality assured art, showcasing a manageable and constantly evolving portfolio. Wall Pop is
redefining the experience of buying and selling art.

The artists featuring on Wall Pop are exhibiting by invitation only. All artists are hand selected
by the Wall Pop curators, who are some of Australia’s pre-eminent and most celebrated
collectors, artists, creative minds and influencers.

The Wall Pop curators are deeply entrenched in the Australian art scene, boasting some of
the industry’s most respected names including James Erskine, Anwen Keeling, Peter Sharp,
Steven Harvey and Adam Sims.

With a passion for art and commitment to unearthing talent the Wall Pop curators actively
seek and develop relationships with new artists.

Their varying styles, contexts and personal experiences lead to the selection of a wonderfully
contemporary body of artistic work.

Leading Australian artist and Wall Pop Curator Anwen Keeling said “As both an artist and
lecturer it is exciting to be in the position to be able to help foster talented young artists’
careers through the sensational platform of Wall Pop. Wall Pop furnishes buyers with not
only the opportunity to purchase dynamic and well made contemporary artworks, but
the chance to make shrewd investments in talented, young & motivated artists as their
careers are launched.”

With Wall Pop’s accessible approach to browsing and buying art, the Wall Pop gallery
creates two very clean and simple platforms for you to browse and appreciate our evolving
portfolio of work. Cruise through the ‘Viewing Room’ and get lost in the portfolio or head to
the ‘Shopping Room’ where you can refine your search based on your artistic needs. Either
avenue offers our buyers a no nonsense, clean and unintimidating approach to buying art
online.

Wall Pop launches officially on 4th October 2017 at the Liverpool Street Gallery with an
exhibition showcasing a selection of the inaugural Wall Pop artists’ work. Art work will be
available for purchase on the night at the Liverpool Street Gallery or via www.wallpop.art as
well as presenting an opportunity to meet the curators, the artists and hear more about this
ground-breaking new curated digital art gallery.

Wall Pop is a joint venture between James Erskine, Sports & Entertainment Limited and ESQ
Collective.

Wall Pop Inaugural Artists:
Anna May Henry
Anthony Buselli
Antony Nobilo
Brad Teodoruk
Charne Eade
Eva Nolan
Laura Badertscher
Lizzy Peniazeva
Marty Baptist
Niqolet Lewis
Paul Connor
Samuel Massey
Tania Alexander
Thomas Kusturin
Zara June
Zuza Zochowski
For enquiries contact:
Ted Helliar
ted@wallpop.art
0408 400 877
Tom Matson
tom@wallpop.art
0422 210 415